At SES Atlanta you’ll hear about SEO and paid search tactics and how to measure campaign successes. Led by the industry’s top practitioners and innovators, our educational program and agenda are designed to help SEO specialists, digital marketers, webmasters, developers and business leaders meet their marketing needs.
Agenda
The Atlanta agenda offers a full day of educational search marketing sessions.
Tracks: | SEO | Paid Search |
---|---|---|
Track Chair: | Benu Aggarwal, Milestone Internet Marketing | Lisa Raehsler, Big Click Co. |
9:50-10:30 | SEO & Reputation Management Duy Vu, Assurant | Remarketing/ Retargeting in 2015 and Beyond Kelly Sullivan, Nebo Agency |
10:30-11:05 | Morning Break & Visit to the Sponsor Area Icebreaker Speed Networking Session | |
11:05-11:55 | SEO and Analytics: The Best Methods for Determining ROI Benu Aggarwal, Milestone Internet Marketing Ivey Evans, Aflac | From Clicks to Conversions: Capitalizing on the Growing Mobile PPC Market Jonathan Kagan, MARC USA Kristina Smith, Adam & Eve |
11:55-12:35 | Mobile SEO: Strategies for Adapting to a Mobile-Friendly World Brian Ussery, BEUssery LLC | Paying to Play the Social Game Phil Kinzler, Newell Rubbermaid |
12:35-1:35 | Networking Lunch Lunch, network and share information with your peers and industry specialists. | |
1:35-2:35 | The “Customer First” Approach: Designing an Omnichannel Strategy for a Seamless Consumer Experience Erin Everhart, The Home Depot Rosie Judd, Georgia Aquarium Michelle LoGalbo, Intercontential Hotels Group | |
2:35-3:15 | The Panda & Penguin Penalty Prevention Checklist Marat Gaziev, RentPath | PPC Tools to Increase Performance & Productivity Lisa Raehsler, Big Click Co. |
3:15-3:45 | Afternoon Break | |
3:45-4:45 | Want Effective Links? Create Quality Content! Russ Ain, Cheapflights.com Vlad Gorenshteyn, CNN Micah Hart, Atlanta Hawks Andisheh Nouraee, Care.org | |
4:45-5:30 | Champagne Roundtables – Meet the Experts | |
5:30-6:15 | Networking Drinks Reception |
All group pass holders must register at the same time and be from the same company. Group discounts do not apply to Training and cannot be combined with any other discounts. Savings is taken off the full price only.
Event is open to business professionals only. Business card and photo ID required for admission. No one under 18 admitted, including infants and toddlers.
If you wish to pay by check or need a printable form:
Print this registration form (available soon), complete it, and mail or fax it with your payment. The fax number and mailing address are located on the form. Payment by mail must be received NO LATER than Monday, June 15, 2015.