Hispanic Market Weekly

As a media sponsor of the SES Hispanic conference, we'd like to thank you for your attendance. We're confident you gained some valuable insights about the U.S. Hispanic market, but there's much more to learn!

The 2010 Census shows that there are now 50.5 million Hispanics in the U.S., up from 35.3 million in 2000. At 50.5 million strong, Hispanics now have the highest purchasing power of any racial or ethnic group - forecast to grow from $1 trillion in 2010 to $1.5 trillion in 2015. And Latinos are fiercely brand loyal.

Agency and media executives agree that the Hispanic market can no longer be an afterthought for clients and the Latino-focused marketing campaigns cannot be determined by scatter or leftover advertising.

Hispanic Market Weekly Delivers! Try it risk free for two weeks. To begin your free trial subscription, please email me Veronica Falcon, Distribution Manager at VFalcon@hispanicmarketweekly.com

Since 1997, Hispanic Market Weekly has been the publication of record for those working in Hispanic media, advertising, P.R. and marketing. Subscribers receive our daily News Briefs, CMO Essentials, Hispanic Sports Business, and Hispanic Entertainment Business, as well as our industry-leading Monday morning newsletter.

A subscription to Hispanic Market Weekly will keep you informed on how advertisers are connecting with Latino consumers.

Visit us on line at http://www.HispanicMarketWeekly.com or call me at 305-448-5838.